Back to case studies

Export Market Development via Market Research and Lead Generation – CanExport and Trade Commissioner Services

Location

Europe, APAC Region, South America

Role

Authorized agent

Client

BIOREM Technologies, Inc.

Brief Summary

Clean Conduit was retained by a world-leading manufacturer and supplier of industrial and municipal equipment to investigate the Southeast Asian market, South American market, and the European market.

Background

Clean Conduit assisted to gather information in support of multiple CanExport projects to bolster export development.  Acting as authorized agent to BIOREM, Clean Conduit conducted market research and lead outreach to targeted prospects in all regions, liaison with Trade Commissioner Services in the respective target markets.  B2B meetings were arranged with management of BIOREM and prospective buyers and consultants.  We also identified and worked with local manufacturer’s representatives that were able to carry-on sales activities upon culmination of the CanExport projects.

As part of the project, Clean Conduit developed professional marketing collateral materials translated to the local language, including development of comprehensive sales slide decks for use by local representatives.

Services Provided

Major Contributors

  • Foreign Affairs Canada
  • Trade Commissioner Services
  • Local manufacturer’s representatives

Project Impact

  • Sales purchase orders
  • Prospective partnerships
  • Market intelligence to guide corporate strategy
  • Exposure and awareness of products and services
  • Marketing collateral material for use by management and local representatives within the target markets

Learn more about how CCI approaches engineering challenges and discover how we can help your company succeed.